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Welcome to Salermo Jewelers : Our Online Gallery
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Citizen was established in 1925. Citizen's founding fathers selected the name Citizen so the company would be
"Close to the Hearts of People Everywhere" and soon after adopted the company's formal name, Citizen Watch Company.
During the last seventy-five years Citizen has expanded its business throughout the world and has achieved
recognition as a global brand. The last 25 year period has conincided with the company's dramatic rise to its
current position as the world's largest watchmaker, a distinction Citizen has held every year since 1986.
Beyond sheer size, Citizen is also recognized as a worldwide leader in advanced technology. From the world's
slimmest LCD watch to the first voice recognition watch and the world's first professional dive watch with an
electronic depth sensor, Citizen's record of "world firsts" is unmatched.
Most recently Citizen has staked out a new position as the leader in maintenance-free timekeeping with its
Eco-Drive collection of light powered watches. With models ranging from dress models to sport models to
professional dive watches, Eco-Drive runs continuously in any kind of light for a lifetime of use and they
never need a battery. Maintenance-free timekeeping has arrived and Citizen leads the charge.
Visit the Citizen website
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Invicta Watch Company of America has enjoyed tremendous growth and success since its inception. This can be
attributed to the background and philosophy of its president and founder, Mr. Eyal Lalo.
Eyal's knowlegde and expertise has greatly benefited from being the third generation of a family which has been
intimately involved in the watch industry for the last fifty years. Through this collective experience, Eyal was
able to identify and focus on areas that he felt have been ignored by other name brand watches in the market.
Mainly, the ability to provide the best quality products and designs, at the most reasonable price; thereby
attracting consumers capable of recognizing a great value. This prompted the creation of Invicta Watch Company
of America, in 1991, and it has been the driving force behind the company's products and service ever since.
In 2000, Eyal was joined full-time, by his sister, Gany Cohen, to head up the marketing and new business efforts.
Invicta uncompromising quality and its responsiveness to customers have undoubtedly made it one of the fastest
growing companies in the watch industries. All Invicta timepieces are manufactured under the most demanding
standards and are subjected to a rigorous quality control process. With every watch it manufactures
(more than 750 different styles to choose from), Invicta provides the assurance that only the best components,
compared to any other watch in its class, have been utilized.
The company's watches are manufactured in Switzerland and Japan and are marketed under the Invicta and Activa
Brands in the United States, Canada, South and Central America, Europe, Middle and Far East East, through more
than one thousand retailers.
Visit the Invicta website
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Wittnauer offers elegantly designed timepieces residing at the very pinnacle of quality. Time is an elemental and eternal component of the universe.
Why not honor yourself and your loved ones
with an enduring gift reflecting this
grand and mysterious design? Wittnauer has a long standing tradition of excellence in the highest tradition of the
watch maker's craft. Its products are instantly recognizable as symbols of style, elegance and quality.
Wittnauer offers the difference between a watch that simply tells time and one that keeps time, and can be kept, for
a lifetime. Swiss made since 1880, the tradition of excellence in product and service remains solidly in place. The
highest standards of innovative technology and craftsmanship go into every Wittnauer watch, along with
beauty, form and accuracy in time keeping.
Visit the Wittnauer website
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The company was founded in 1917 by the brothers Schlup. 1957, after 40 years as a supplier of watch movements, the firm
launched its first collection under the brand name Rado. And only five years later Rado laid, with the legendary oval
DiaStar - the world's first scratchproof watch - the foundation stone for an exceptional success story. In 1983 Rado
became member of the then formed SMH Group which has recently been renamed to The Swatch Group of Companies of Switzerland,
the biggest watch conglomerate in the world.
For Rado, design means the 'outer expression of an inner perfection.' Nevertheless, Rado does not regard itself as a producer
of 'design watches', rather as a watch brand with an individualistic design. Unpretentious, clear-lined, modern, innovative,
stylistically pure - these are descriptive of the qualities that characterise Rado design. The art of limitation to the
essentials dominates the development of every Rado. But even as far as materials are concerned, Rado chooses to go its
own way: whilst other brands use conventional materials like gold, brass or steel, Rado goes for materials of the future
such as hardmetal, sapphire crystal, high-tech ceramics, high-tech lanthanum or high-tech diamond. And this is always in
the endeavour to develop design/material combinations that unite in perfect harmony the double functions of the watch as
a modern piece of jewellery and a functional timepiece.
Rado watches are different. Different in form and different in the materials they are made from. Since the beginning,
Rado has not only concentrated on developing beautiful watches - the factor of material has always been at the forefront
too. The aim has been, and still is, to create watches that are beautiful and that stay beautiful.
Watches that are not made from gold, brass or steel, as in conventional watch manufacture, but from innovative materials
like hardmetal, sapphire crystal, high-tech ceramics, high-tech diamond or high-tech lanthanum. Materials with much more
than just average resistance, a unique brilliance and - of course - the legendary Rado scratchproofness.
Visit the Rado website
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History was made in Japan's timepiece industry in 1881, when K. Hattori & Co., Ltd. (later renamed Seiko Corporation)
began wholesaling and retailing imported watches and clocks. In 1892, Seikosha Co., Ltd., the Seiko Group's first
manufacturing division, was established to make wall clocks. But in terms of industrial history, Japan's most
significant contribution was the development of the quartz watch.
Visit the Seiko website
With quartz accuracy and great looks as stunning as the technology inside, these are wonderful gifts for birthday,
graduation, sport, and casual, elegant time pieces for all occasions. Come see our collection for men and women.
Time, ahead of it's time. Seiko's Perpetual Calendar watch series automatically adjusts it's date setting for the
next 100 years. The World Timer models allow you to show multiple time zones at once. And, the word's smallest
ultrasonic motor makes possible the only perpetual calander watch for women to date.
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A Movado
watch is produced with quality materials and components, crafted by highly skilled watchmakers, and made to meet
exacting standards of Swiss time technology. Each quartz movement is a product of Swiss engineering, accurate to within
seconds a year and never needs winding. Every water-resistant Movado watch is sealed and protected against water, humidity,
perspiration, dust and individually tested to assure compliance with internationla standards. Whether a Movado timepiece
is crafted of 18 karat gold or stainless steel, the quality detailing is second to none in its price category.
Visit the
Movado website
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955 Elizabeth Avenue, Elizabeth, NJ 07201 Tel: (908) 289-7791


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